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Mixed-use tower feasibility study, Business Bay
Demand and ROI analysis for a 42-floor residential and retail development, modelled across a 10-year DCF horizon.
We delivered DAMAC an end-to-end feasibility for a 42-floor Business Bay tower: demand testing across six unit-mix segments, comp-set pricing within a 1-10 km radius, and a granular 10-year DCF with sensitivity analysis across optimistic, base, and conservative scenarios.